Seoul, South Korea; Beijing, Shanghai, China; Taipei, Taiwan, January 19, 2010 - Nextreaming, a leading provider of embedded multimedia software for mobile devices, announced today the availability of NexTV™ CMMB, fully optimized for CSR Application Processors, to enable best-in-class devices supporting mobile TV services over the China Mobile Multimedia Broadcasting networks (CMMB).

NexTV™ CMMB is Nextreaming’s mobile broadcasting client for one of the most important mobile TV services worldwide: CMMB. NexTV™ CMMB follows Nextreaming’s ultra-reliable and market leading mobile TV clients for T-DMB, S-DMB, OneSeg, and DVB-T. It reflects the know-how and expertise accumulated during more than 5 years of experience providing mobile broadcasting solutions to handset manufacturers and portable navigation device (PND) makers.

The combination of Nextreaming’s CMMB software and CSR’s Atlas-IV / Prima chipsets has been created as a ready-to-use platform which is fully compliant with the CMMB standard and fully optimized for a best-in-class user experience. Thanks to the market-proven components, this solution enables device makers to dramatically reduce the time-to-market. The solution includes a highly optimized H.264 software decoder, standard user interface in Chinese and English, and the support of CMMB channels encrypted with Conditional Access System (CAS).

"It is a great achievement for us to add CSR Atlas-IV / Prima, which is increasingly dominating the PND market in China, to the list of our supported HW platforms. Following our great success with leading chipset makers in the Korean T-DMB market, we are committed to helping our customers repeat that success in the Chinese CMMB market with CSR Atlas-IV / Prima. The demand of Mobile TV enabled portable devices keeps growing in China, and we will continue to lead the market by offering the most competitive TV client software. Moreover, the most powerful and reliable media player – NexPlayer™ - optimized for CSR chipsets will follow soon.” said Dr. Il-Taek Lim, CEO of Nextreaming.


About Nextreaming
Nextreaming is the leading global provider of embedded multimedia SW for mobile devices. More than 160 devices worldwide using Nextreaming technologies have been successfully released in the market, including the world’s first commercial DVB-H phone. Nextreaming's SW products include music, video and imaging applications in compliance with the International Standards, Mobile Operator services, and Internet content.

Nextreaming is specialized in optimizing its SW (i.e. codecs, protocols and application engine) for the corresponding HW platforms, achieving the best performance out of them. This fact, combined with strong customer support, enables the best user experience as well as the shortest time-to-market. For more information, visit www.nextreaming.com.